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Two Companies Push Back Against The Woke Left

By Mike Huckabee

April 23, 2021
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I like the trend I’ve been seeing recently of companies that were intimidated into kneeling to pressure from the “woke” left suddenly developing spines after the majority of their customers started speaking up in opposition (so keep it up, it’s working!)

Two heartening examples today:

1. Simon & Schuster CEO Jonathan Karp was asked by some employees not to publish an upcoming book by former Vice President Mike Pence. Unlike some other noodle-spined publishers I could name, he refused. Instead, he wrote a letter to them, reminding them of what the job of publishing entails:

“Our role is to find those authors and works that can shed light on our world. Regardless of where those authors sit on the ideological spectrum, or if they hold views that run counter to the belief systems held by some of us, we apply a rigorous standard to assure that in acquiring books, we will be bringing into the world works that provide new information or perspectives on events to which we otherwise might not have access.” The company will “therefore, proceed in our publishing agreement with Vice President Mike Pence.”

And what horrible price will he pay for saying “no” to his wokester staffers? I predict none, other than having to worry about what to do with all the money he’ll make from selling a lot of books. As for the employees who complained, they can always find jobs elsewhere. I’m sure there’s a long line of unemployed English majors waiting to fill their places if their politics are more important to them than their paychecks.

2. The back-pedaling of “Woke-a-Cola” is picking up speed, with Coke now announcing the “resignation” of their General Counsel who was aggressively pushing “diversity” measures, such as threatening to yank Coke’s business from law firms that didn’t have at least 15% black attorneys. He was replaced by a veteran Coke executive and moved to an “outside consulting” position that is non-exclusive and expires in one year. I wonder if Coke will renew that deal?

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Permalink: https://www.mikehuckabee.com/2021/4/two-companies-push-back-against-the-woke-left

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Comments 1-25 of 25

  • Michelle Smith

    05/21/2021 10:20 PM

    Mike who? Pence? Isn't he the same guy who betrayed his country by certifying the 2020 election results? He's the reason I took my Trump signs out of my yard. Just saying.

  • Sharla Scovel

    05/21/2021 06:06 PM

    We have given up “wokeacola” in favor of Pepsi. We hadn’t bought Pepsi in over 30 years and are really surprised at how great it is! I don’t think we’ll be buying Coke ever again.

  • Donna Wheeler Baird

    05/21/2021 04:26 PM

    I will never drink a Coke or fly on Delta again. If my vote won’t count, my pocketbook will.

  • Donna Mclean

    05/21/2021 11:18 AM

    Must be losing too much money from the little boycott group

  • Lisa Glass

    04/29/2021 07:41 AM

    A lot of people question the Pence book deal after what he did.

  • David Colston

    04/27/2021 04:44 PM

    Thank the good lord! Our politicians for the most part have sold themselves to special interest and in do doing so have set our society back. We as Americans are all responsible let's take congress back and root out the "Woke bunch". God may you forgive us for being so lazy about protecting our nation and what the founding fathers sacrificed to give us our constitution.

  • Bruce Kirk

    04/26/2021 10:40 PM

    Coke and any company that joins the woke movement, can get their money from them. I can’t be less Scotch Irish but I can drink RC cola and other non coke related drinks. People just need to join the human race and embrace each other on merits and character.

  • David Vergara Sr.

    04/26/2021 06:09 PM

    There is only one way out of this? If Republicans don't do the fighting. They are supposed to do!.

  • Evelyn Landis

    04/26/2021 03:21 PM

    Perhaps commonsense will make a comeback in this nation. Demented leadership as in Nancy Pelosi et al will soon be seen as what it is, and "Woke" will soon be recognized as a waking nightmare by those who finally 'wake up'.

  • Gail Denham

    04/26/2021 10:39 AM

    I just wish and pray that more Americans would stand up and be counted - against this idiotic woke nonsense. they want to take out "sheet music" - and old colonial music that reminds us of our past. Are you kidding? what harm does sheet music do? Makes something collectible - so they're doing a favor for collectors. Good grief.

  • Paul Weinrich

    04/26/2021 09:18 AM

    I don't think this was just one person at Coke that was behind this. Coke needs to take a long hard look at it self and decide.

  • Julie Brewer

    04/26/2021 08:01 AM

    I am sick of the removal of advertising icons and coke being woke. Ok I woke up. Not drinking some stupid drink telling me I'm too white. Bad idea with hundreds of other drinks on the market. Start criticizing the real destroyers of culture which is the filth from the music and gaming industry. Bye and I may not come back.

  • Lynn Thompson

    04/26/2021 07:49 AM

    I think we as Americans feel so beaten down by the events of this past year, we are feeling helpless and depressed! We FAIL to see our POWER! Yes!!!! We have CONSUMER POWER ACROSS THE WORLD. STOP, buying, watching participating in these companies! Be selective and watch the tide change

  • Anne Eagle

    04/26/2021 07:32 AM

    Gov Mike, As I watched your opening segment last night, my heart broke for you and your family. Losing 2 dogs in such a short time......almost unbearable. May the Lord comfort you, and in His time send you more 4-legged family members. (Mine is a constant companion).
    Good to hear that our condemnation of woke companies is working, though we learned that the young employees at McDonald's have no clue what's happening in our country. We had to explain to one why we weren't buying our usual Cokes with our burgers. Now that McDonald's has joined the list of anti Constitutional companies, that's no longer a problem. Let's all help those woke companies become broke companies! There are plenty of pro America businesses to patronize. I am now a reformed Cokaholic!

  • Benzle Volz

    04/26/2021 07:17 AM

    It's about time

  • Mex

    04/25/2021 09:03 AM

    In the case of Simon & Schuster, it was the employees who demonstrates wokeness. I hope their response is published throughout the whole company and included in the corporate training as part of the “company’s culture building.”

  • Judy Wood

    04/24/2021 08:23 PM

    Doesn't make up for the "try not to be so white", meeting. I'll not drink coke again, even if they apologize.

  • Janice Brown

    04/24/2021 08:16 PM

    One more baby step forward! Companies are finding out there are a lot more of "us" (conservatives) than they realized. Yea!

  • Paula Hopkins

    04/24/2021 07:43 PM

    I started buying Pepsi products. Bye Coca cola.

  • Julee Winkler

    04/24/2021 02:03 PM

    The right can no longer afford to be silent or even respectful. Money talks and boycotts work. I hope the nfl/ nba go broke so the people who bounce balls for a living go broke and have to find real jobs and live like the rest of us

  • John Sorensen

    04/24/2021 12:15 PM

    Coca-Cola's General Counsel didn't get fired. He got a PROMOTION! Follow the money!
    He EARNED 4.7 Million dollars in 2020. His new contract pays him TWELVE MILLION over the next 12 months!

  • Robert Horn

    04/24/2021 11:57 AM

    it takes a special kind of stupid to go out of your way to anger 50% of your potential customers.

  • Roberta Pigg

    04/24/2021 11:41 AM

    Dear Mr. Huckabee,
    Thank you for your awesomeness! Have a wonderful day!

  • Rob Davis

    04/24/2021 10:18 AM

    Seems the majority of voters did vote for Trump. there's no way these companies would have back trailed if there had been more biden supporters than Trump supporters. it takes a majority to force a company to act against a tyrannical government.

  • Syd Bates

    04/24/2021 06:51 AM

    Good for both of these companies. Backbone is missing from corporate America and instead we get the tech giants trying to wield power that is not theirs to wield. It is the height of cowardice to try to control what other people say. Those "woke" cowards are inherently afraid of their own shadows and incapable of rational thought.

Mike Huckabee

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